Tuesday, May 23, 2017

Myth of Saso by Shiseido (1980)

Myth of Saso, introduced in 1980 by Shiseido, reflects the company’s longstanding tradition of blending Japanese cultural imagery with modern perfumery. Founded in Tokyo in 1872 as the country’s first Western-style pharmacy, Shiseido evolved into one of Japan’s most influential cosmetic houses, known for combining scientific innovation with artistic sensibility. By the late twentieth century, the brand had established a reputation for fragrances that often drew inspiration from poetry, legend, and nature—concepts deeply rooted in Japanese aesthetics. The choice of the name “Myth of Saso” fits perfectly within this philosophy, suggesting a perfume inspired not merely by flowers or ingredients, but by storytelling and atmosphere.

The name itself carries a romantic, almost folkloric quality. “Myth of Saso” is essentially an English title constructed from mythological imagery and an exotic botanical reference. In simple pronunciation, it can be rendered as “SAH-so.” The word “myth” immediately signals legend, mystery, and timeless storytelling, while “Saso” refers to a fragrant shrub related to the oleaster family whose scent resembles that of Osmanthus fragrans, the famed fragrant olive. In some poetic translations the name “Saso” has been interpreted as meaning “Date Palm of the Desert,” a phrase that evokes distant landscapes and ancient stories. Together, the words create the impression of an ancient tale carried on the wind—a perfume that seems rooted in legend rather than modernity.

According to Shiseido’s own press materials, the fragrance was inspired by the story of the beautiful queen Kohi, a figure described as possessing such extraordinary beauty that men were captivated not only by her appearance but also by the mysterious fragrance that surrounded her. Wherever she walked, the air was said to fill with the scent of Saso blossoms, leaving a trail of enchantment that bound admirers to her in devotion. Though the tale has the tone of ancient folklore, it appears to be a poetic legend created or adapted by Shiseido to embody the spirit of the perfume. Queen Kohi therefore functions as a symbolic figure—an archetype of beauty, allure, and quiet power rather than a strictly historical ruler.



The plant at the center of the story, Saso, is described as a deciduous shrub with leaves resembling those of the olive tree and delicate yellow bell-shaped flowers. Its aroma is particularly intriguing from a perfumery perspective. The flowers contain a high concentration of ester compounds, including ethyl cinnamate, ethyl phenylacetate, and ethyl benzoate. These naturally occurring aroma molecules produce a sweet, fruity scent reminiscent of apricot, peach, and honey, similar to the aroma of osmanthus blossoms. What makes the scent even more fascinating is that it also contains a subtle animalic nuance comparable to castoreum, historically derived from the scent glands of the beaver. The contrast between the bright, fruity esters and the darker animalic undertone creates a fragrance that is both luscious and lingering—sweet yet slightly mysterious. In perfumery, such duality often creates remarkable depth, because the soft animalic quality anchors the bright fruity sweetness and gives it greater longevity on the skin.

The perfume emerged during a fascinating moment in cultural and fashion history. 1980 marked the beginning of a decade defined by dramatic style and increasing global exchange of aesthetics. In the West, fashion was moving toward bold silhouettes, glossy fabrics, and powerful statements, while Japan was simultaneously becoming a major cultural and economic force on the international stage. Designers like Issey Miyake and Yohji Yamamoto were beginning to reshape global perceptions of Japanese design. Yet within Japan itself, there remained a strong appreciation for refinement, subtlety, and poetic symbolism—qualities deeply rooted in traditional Japanese art forms such as haiku and classical literature. Perfumes created for the Japanese domestic market often reflected this aesthetic balance between modern sophistication and delicate natural imagery.

For Japanese women in 1980, a fragrance called “Myth of Saso” would likely have evoked a sense of poetic femininity rather than overt sensuality. The idea of a legendary flower whose scent follows a beautiful queen suggests grace, quiet magnetism, and an almost spiritual beauty. Rather than the bold “power perfumes” that would dominate Western markets later in the decade, this concept aligns more closely with the Japanese cultural ideal of subtle allure and harmony with nature. The fragrance name suggests an invisible aura—a delicate but persistent trail that hints at something deeper and more enigmatic than mere decoration.

In scent terms, the phrase “Myth of Saso” translates into an olfactory impression that feels both luminous and mysterious. As a fruity floral oriental fragrance, it would combine radiant fruit-like sweetness with soft floral elegance and a warm, lingering base. The fruity elements likely echo the estery apricot-like tone of the Saso flower itself, while the oriental structure provides depth through resins, woods, or musky notes. The slight animalic nuance mentioned in Shiseido’s description reinforces the idea of a scent that lingers intimately on the skin, much like the legendary trail said to follow Queen Kohi.

In the context of fragrances available around 1980, Myth of Saso occupies an interesting position. Fruity and oriental elements were certainly becoming more popular globally during this period, but the mythological narrative and botanical inspiration made it distinct from many Western perfumes of the time. While Western fragrances often emphasized glamour, luxury, or fashion, Shiseido’s concept leaned toward poetry, legend, and nature, themes deeply embedded in Japanese culture. As a result, the perfume likely felt both contemporary and uniquely Japanese—an aromatic story inspired by folklore, designed to envelop the wearer in a subtle aura of beauty and mystery.




Fragrance Composition:



So what does it smell like? Myth of Saso is classified as a fruity floral oriental fragrance for women.
  • Top notes: fruity notes, apricot, peach, aldehydes and citruses
  • Middle notes: honey, osmanthus, ylang-ylang, rose, jasmine and floral notes
  • Base notes: castoreum, musk, sandalwood and benzoin

Scent Profile:


Myth of Saso, created by Shiseido in 1980, unfolds like a fragrant legend carried on warm desert air. Classified as a fruity floral oriental, the composition reflects the poetic inspiration behind the mythical Saso flower. The scent opens with a luminous burst of fruit and light, an introduction that feels both golden and ethereal. The first impression is a cascade of fruity notes, suggestive of ripe orchards in late summer. At the center of this opening are apricot and peach, their velvety sweetness immediately recognizable. Apricot contributes a honeyed, slightly tart softness reminiscent of sun-warmed fruit just beginning to split at the skin, while peach introduces a plush, nectar-like sweetness with a faint floral undertone. These fruity facets often rely partly on aroma molecules such as lactones—gamma-undecalactone and related compounds—which recreate the creamy, almost fuzzy aroma associated with stone fruits. These molecules amplify the natural impression of fruit and provide a soft diffusion that natural extracts alone cannot easily achieve.

Floating above the fruits is the sparkling brightness of aldehydes, which add an airy, shimmering lift to the composition. These molecules—often aldehydes like C-10, C-11, or C-12—smell effervescent and slightly metallic, like champagne bubbles rising through the scent. They brighten the fruits and prevent the sweetness from becoming heavy. A final touch of citrus oils introduces a fleeting burst of freshness. Citrus essences, commonly derived from the peels of fruits such as bergamot, lemon, or orange through cold pressing, add a lively brightness that feels like a ray of sunlight cutting through the fruitiness. These top notes together create an opening that is radiant, soft, and golden, much like the imagined trail of fragrance surrounding the mythical queen Kohi.

As the fragrance unfolds, the heart reveals its lush floral richness. The first sensation is the warm, golden sweetness of honey, whose syrupy aroma lends depth and sensuality to the floral bouquet. Honey notes in perfumery are often recreated through a blend of natural extracts and aroma molecules that mimic its rich, nectar-like warmth. At the center of the composition lies osmanthus, the flower whose scent most closely resembles the legendary Saso blossom. The blossoms of Osmanthus fragrans are prized in East Asia, especially in China and Japan, where their tiny golden flowers release a remarkably complex perfume. Osmanthus absolute carries an unusual duality: it smells fruity like apricots and peaches yet also contains a subtle leathery, almost animalic nuance. This complexity comes from naturally occurring ester compounds such as ethyl cinnamate, ethyl phenylacetate, and ethyl benzoate, which produce sweet, fruity aromas reminiscent of ripe fruit and honeyed blossoms.

Supporting the osmanthus are rich white florals that deepen the composition. Ylang-ylang, distilled from blossoms grown in tropical regions such as the Comoros and Madagascar, contributes creamy sweetness with hints of banana, spice, and warm petals. Rose, long the queen of perfumery and often sourced from the famed fields of Bulgaria or Turkey, adds velvety floral elegance with soft honeyed and slightly spicy facets. Jasmine, commonly harvested at night in regions such as Grasse in France or Egypt, brings an intoxicating richness—sweet, fruity, and faintly animalic due to indole molecules naturally present in the flower. Together these florals create a heart that feels lush and glowing, their sweetness enriched by honey and the apricot-like radiance of osmanthus. Additional floral notes, often reconstructed with delicate blends of synthetic molecules, weave through the bouquet, enhancing diffusion and giving the flowers a luminous transparency.

As the fragrance settles onto the skin, it reveals its warm and sensual oriental base. The most striking element here is castoreum, historically derived from the scent glands of the beaver but now reproduced through synthetic molecules for ethical and regulatory reasons. Castoreum adds a dark, leathery warmth with faint animalic sweetness that deepens the entire composition. This note echoes the subtle animalic nuance naturally present in osmanthus, creating continuity between the floral heart and the base. Alongside it lies musk, recreated through modern synthetic musks that provide a soft, skin-like warmth. These musks linger for hours, creating a velvety aura that allows the fragrance to cling gently to the wearer.

The base is anchored by smooth woods and resins. Sandalwood, historically prized from Mysore in India, contributes a creamy, milky woodiness that feels calm and enveloping, like polished wood warmed by sunlight. Benzoin, a resin obtained from trees in Southeast Asia, adds a balsamic sweetness reminiscent of vanilla, caramel, and soft amber. Its warm, slightly smoky sweetness blends seamlessly with the musks and sandalwood, giving the perfume a deep, lingering glow.

As the final notes unfold, the fragrance leaves an impression that is both soft and captivating: fruity nectar fading into golden florals, then dissolving into warm woods and animalic warmth. The interplay between the bright estery sweetness of osmanthus-like fruits and the deeper castoreum and musk base creates a scent that feels mysterious and enduring—exactly the kind of enchanting trail that legend claimed followed Queen Kohi wherever she walked.



Bottles:



The presentation of Myth of Saso by Shiseido was striking and highly distinctive, designed to evoke both antiquity and quiet luxury. The perfume was housed in beautiful amphora-shaped bottles crafted from deep red glass, a form reminiscent of ancient ceremonial vessels used for precious oils and wines. The glass surface was finished in a soft matte texture, giving the bottle a velvety appearance that absorbed light rather than reflecting it, lending the object an understated elegance. Each bottle rested upon a black plastic pedestal foot, subtly elevating the vessel and emphasizing its sculptural silhouette; the pedestal was further accented with a delicate band of gold trim, adding a touch of refinement and contrast against the dark base. 

Crowning the bottle was a tall, substantial black stopper or cap, chunky and architectural in form, which balanced the rounded curves of the amphora body and completed the design with a sense of modern sophistication. The fragrance itself was offered in several formats, including Parfum, Eau de Parfum, and a Lasting Perfume Cologne presented as a Pure Mist refill, allowing the wearer to experience the scent in varying concentrations while preserving the elegant aesthetic of the original presentation.





Saso:



In 1987, Shiseido expanded the story behind Myth of Saso with the release of a companion fragrance simply titled Saso. Rather than replacing the earlier perfume, this new scent was conceived as a continuation of the poetic legend that had inspired the original creation. While Myth of Saso evoked the ancient tale of the mysterious queen Kohi and the magical blossom that followed her steps, Saso was presented as a new chapter in that narrative—a fragrance that distilled the essence of the legendary flower itself. Through this release, Shiseido deepened the mythology surrounding the Saso blossom, framing it as a symbol of romance and enduring beauty.

The company’s promotional materials described the perfume evocatively as “SASO, the scent of love from the Shiseido Silk Road.” This phrase deliberately invoked the imagery of the historic Silk Road, the vast network of trade routes that once connected East Asia with Central Asia, the Middle East, and Europe. For centuries, these routes carried not only silk and precious goods but also spices, aromatic woods, incense, and rare botanical treasures used in perfumery. By referencing the Silk Road, Shiseido suggested a fragrance shaped by distant landscapes, ancient caravans, and the exchange of cultural traditions—an olfactory journey linking myth, history, and nature.



According to Shiseido’s narrative, Saso was inspired by the legend of the Fragrance Consort, a poetic figure whose beauty and presence were defined as much by her scent as by her appearance. In this legend, fragrance becomes a language of affection and devotion, a subtle yet powerful force capable of inspiring love and admiration. The perfume was therefore positioned as a “scent of love,” designed not to overwhelm but to enchant gently, echoing the delicate yet lingering trail of the mythical Saso flower itself.

Unlike the more elaborate and dramatic character of Myth of Saso, the 1987 fragrance Saso was described as a subtle perfume for women, emphasizing refinement and quiet sensuality rather than bold projection. This approach reflected a long-standing aesthetic in Japanese perfumery, where elegance often lies in restraint and harmony. The fragrance was intended to create a soft aura around the wearer—an intimate presence that revealed itself gradually, much like the faint but captivating scent of blossoms carried on the evening air. In this way, Saso served as both a romantic continuation of the original legend and a delicate interpretation of the mysterious flower at the heart of Shiseido’s poetic fragrance mythology.


Fragrance Composition:


So what does it smell like? Saso is classified as an aldehydic floral fragrance for women. It begins with a fresh, green, aldehydic top, followed by a precious floral heart, resting on a powdery, ambery base.
  • Top notes: aldehydes, bergamot, lemon, green note complex, fruity notes and hyacinth
  • Middle notes: osmanthus, jasmine, lily of the valley, orris root, rose, violet and ylang-ylang
  • Base notes: sandalwood, vetiver, benzoin, civet, ambergris, musk, tonka bean and vanilla

Scent Profile:


Saso, introduced in 1987 by Shiseido, unfolds with the luminous elegance typical of an aldehydic floral composition—one that begins with a bright, airy sparkle before gradually revealing a soft floral heart and a warm, powdery base. From the first moment on the skin, the fragrance feels cool and radiant, like morning light filtering through fresh leaves. The opening is dominated by aldehydes, aroma molecules that create a distinctive shimmering effect often described as effervescent or crystalline. These aldehydes—similar to those used in many classic aldehydic perfumes—smell almost like champagne bubbles or freshly pressed linen, adding lift and brilliance to the composition. They do not dominate the scent but instead illuminate the other notes, making the entire fragrance feel more expansive and refined.

Beneath this sparkling layer emerges the crisp brightness of bergamot and lemon. Bergamot, traditionally cultivated in Calabria in southern Italy, is considered the most refined of citrus oils, prized for its unique balance of bitter freshness and subtle floral sweetness. Lemon adds a sharper, sunlit brightness that recalls freshly peeled rind releasing its aromatic oils into the air. These citrus notes blend seamlessly with a green note complex, often created through molecules such as cis-3-hexenol, which recreate the vivid scent of freshly crushed leaves or newly cut grass. The effect is cool, moist, and natural—like walking through a garden after rain. Soft fruity notes drift through the top as well, lending a delicate sweetness that softens the green sharpness. Finally, the opening is touched with the watery floral breath of hyacinth. Because hyacinth flowers yield almost no usable essential oil, perfumers recreate their scent using a blend of synthetic aroma molecules that capture the flower’s cool, slightly spicy, and green floral character with remarkable realism.

As the fragrance unfolds, the heart reveals a bouquet centered on the luminous beauty of osmanthus, a flower deeply associated with East Asian gardens and particularly cherished in Japan and China. The blossoms of Osmanthus fragrans are tiny but extraordinarily fragrant, producing an aroma that combines apricot-like fruitiness with honeyed floral sweetness and a faint leathery nuance. This complexity comes from natural ester compounds such as ethyl phenylacetate, ethyl benzoate, and ethyl cinnamate, which contribute fruity, balsamic, and slightly spicy facets to the scent. In perfumery, osmanthus is treasured because it naturally bridges the worlds of fruit, flower, and soft leather, giving the composition unusual depth.

Surrounding the osmanthus is an elegant arrangement of classic florals. Jasmine, often sourced from Egypt or the historic perfume region of Grasse in France, brings a rich, creamy sweetness tinged with the faintly animalic warmth created by indole molecules naturally present in the flower. Rose, sometimes derived from Bulgarian or Turkish roses grown in the famed Rose Valley, adds a velvety, honeyed elegance that anchors the floral bouquet. The crystalline purity of lily of the valley appears next, its scent recreated through synthetic molecules such as hydroxycitronellal because the delicate blossoms cannot yield a natural essential oil. This reconstructed note smells like cool white bells of flowers touched by morning dew. Powdery violet lends a soft sweetness reminiscent of candied petals and antique cosmetics, while orris root, derived from aged iris rhizomes grown in Italy, contributes a refined powderiness that evokes violet-scented suede and finely milled face powder. Finally, ylang-ylang, harvested from blossoms in the Comoros or Madagascar, introduces a creamy tropical warmth with hints of banana and spice, giving the floral heart a subtle exotic glow.

As the fragrance settles into its base, it becomes warmer, smoother, and more intimate. Sandalwood, historically prized from Mysore in India, provides a creamy, milky woodiness that feels almost velvety on the skin. The earthy green depth of vetiver, particularly the smoky variety grown in Haiti, adds a dry, rooty complexity that contrasts beautifully with the softer notes. Benzoin, a resin obtained from trees in Southeast Asia, contributes a balsamic sweetness reminiscent of vanilla, caramel, and warm amber, creating a soft glowing warmth beneath the woods.

Animalic and sensual nuances give the base its lingering depth. Civet, once obtained from the glandular secretion of the civet cat but now recreated synthetically, adds a warm, slightly musky animalic tone that intensifies the florals and gives the perfume remarkable persistence. Ambergris, historically formed in the digestive system of sperm whales and long prized in perfumery, is now also reproduced through modern aroma molecules that mimic its unique scent—salty, warm, slightly sweet, and almost sun-bleached. Musk, recreated through synthetic musks rather than natural sources, contributes a soft skin-like warmth that makes the fragrance feel intimately connected to the wearer.

The final touch comes from tonka bean and vanilla, which bring the fragrance to a soft and comforting close. Tonka beans from South America naturally contain coumarin, a molecule that smells like sweet hay, almond, and warm sugar. Vanilla, traditionally cultivated in Madagascar or Tahiti, adds a creamy sweetness that blends seamlessly with benzoin and musk. Together they create a gentle powdery warmth that lingers long after the brighter notes have faded.

As the fragrance dries down, Saso becomes an elegant veil of scent—sparkling aldehydes dissolving into luminous florals and finally melting into warm ambered woods and soft musks. The interplay between natural extracts and carefully crafted aroma molecules creates a perfume that feels both delicate and enduring, capturing the poetic character of the legendary Saso blossom and leaving behind a subtle, memorable aura.


Bottles:


The presentation of Saso by Shiseido was designed with the same refined elegance and subtle symbolism that characterized many of the brand’s fragrance creations. The perfume was housed in beautiful black glass bottles finished with a soft matte surface, giving the flacon a velvety, almost lacquer-like appearance reminiscent of traditional Japanese decorative arts. This understated matte finish absorbed light rather than reflecting it, lending the bottle a quiet sophistication and allowing the design details to stand out more clearly. 

Delicately adorning the surface was a fine floral motif, subtly etched or printed across the glass, evoking the graceful blossoms associated with the mythical Saso flower that inspired the fragrance. The bottle was topped with a distinctive black button-shaped stopper, compact and sculptural in form, which was further trimmed with accents of red and gold. These rich colors echoed the tones used in the outer packaging, creating a harmonious visual identity that felt both luxurious and restrained. The fragrance itself was offered in Parfum and Eau de Parfum concentrations, allowing wearers to experience the scent in either its most concentrated and intimate form or in a slightly lighter yet still elegant interpretation.






Fate of the Fragrance:


Both fragrances were discontinued, date unknown.

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Welcome to my unique perfume blog! Here, you'll find detailed, encyclopedic entries about perfumes and companies, complete with facts and photos for easy research. This site is not affiliated with any perfume companies; it's a reference source for collectors and enthusiasts who cherish classic fragrances. My goal is to highlight beloved, discontinued classics and show current brand owners the demand for their revival. Your input is invaluable! Please share why you liked a fragrance, describe its scent, the time period you wore it, any memorable occasions, or what it reminded you of. Did a relative wear it, or did you like the bottle design? Your stories might catch the attention of brand representatives. I regularly update posts with new information and corrections. Your contributions help keep my entries accurate and comprehensive. Please comment and share any additional information you have. Together, we can keep the legacy of classic perfumes alive!